Producer Development Series - Class 5 - Mastering Face-to-Face Selling and Positioning for Differentiation


Hour 13 – Face to Face Selling

Challenges in setting appointments
Agent’s Value Proposition, what it is and how to leverage it
F.O.R.E. is maybe all you need to know
KSA = R (Knowledge, Skills, Attitude = Results)

Hour 14 – Fact Finding – What Facts are we Finding and Missing?

Areas of Concern form
The importance of Preparation and Practice

Hour 15 – Positioning Ourselves as Different

Positioning Statement is Your Commercial
Understanding the Average Insurance Grade level of your average client
Walls & Castles analogy